Welcome to the next generation of Pure Energy Apothecary fine soaps! Pure rose is timeless and comforting. Legendary rose is known to alleviate stress and anxiety while promoting focus and clarity. It's also known for skin healing and hormone balancing. Created with all natural, non-toxic, non-GMO, and PETA certified vegan and cruelty-free ingredients. Pure Soaps are 5 Simple Ingredients: Saponified Organic Oils of Olive, Coconut, Palm, Shea Butter and Castor Oil and infused with rose essential oil. It's time to remove glycerin from all of our products and to ensure that you are receiving the full benefits of each great plant-based ingredient. Our #PureSoaps are 100% non-GMO plant-based offering a rich, creamy and luxurious lather! Each bar is sulfate free, phthalate free, phosphorus free, paraben free, dye-free, gluten free, gmo-free, and cruelty free (never tested on animals). Crafting our own cold-pressed bars to serve you best is a labor of love.